By Sharif Durhams of the Journal Sentinel

Posted: Apr. 6, 2009

Perhaps cell phone companies should use this slogan in their next campaign: "Can you find me now?"

Police were able to track down a La Crosse man who became lost after drinking early Saturday by using the GPS chip in the man's cell phone to locate him.

The 21-year-old called police dispatchers about 5:45 a.m. and told them he was lost near some buildings, police said. The man had been to a bar and then a house party, then got on a bicycle and tried to head home, police said. After the man got lost, he took a nap, according to police.

Dispatchers were able to get the man's phone number and contact his cell-service provider. The cell company used a global positioning satellite to track the man's location.

Preliminary tests showed the man had a blood-alcohol reading of 0.15 - nearly twice the level considered evidence of intoxication, according to police. The man was issued a ticket and taken home.