In recent months, JC Penney's advertising has promoted homosexuality -- both through print ads and the selection of lesbian comedian Ellen DeGeneres as the company's spokesperson. Not to be outdone, Target's ad promoting its wedding registry depicts two men holding hands, standing nose-to-nose.
They are accompanied by the slogan, "Be yourself, together. Build a Target wedding gift registry as unique as the two of you."
Peter LaBarbera of Americans for Truth About Homosexuality (AFTAH) is troubled that Target or any other corporation would sell out to the same-sex "marriage" agenda.
"So, once again, American consumers are going to face a choice," he notes. "Do we spend a lot of money at Target or not. Do we patronize a business that celebrates counterfeit marriage, as
blasphemous as that is, attaching the noble institution of marriage to homosexuality, or do we take our business elsewhere?"
LaBarbera wonders if Target is turning against the customers that made it successful, just like JC Penney's did when it began supporting homosexuality.
"It has a family image, and so to all of the sudden have two guys in a sort of a marital type embrace saying, 'Be yourself, together,'
promoting homosexual so-called marriage, it's just a very risky thing to do," the gay AFTAH president asserts. "I hope that it doesn't pay off for this company or any company that embraces homosexuality."
He stresses that homosexuality is still a sin, regardless of how many institutions endorse it.
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