Actor Kelsey Grammer is an investor and public face supporting a new network that launched Wednesday with entertainment designed to appeal to political conservatives.

RightNetwork, whose first series, "Running," follows the fortunes of a couple of Tea Party-backed candidates for public office, is also trying a new model to establish itself. It is initially making programming available through video-on-demand services, the Internet and through mobile phones, bypassing the route of traditional TV networks with a spot on channel lineups.

Kelsey Grammer backs new network providing entertainment for political conservatives

Investors hope that the support of a conservative audience that has made Fox News Channel and radio hosts such as Rush Limbaugh successful could also work for entertainment programming, said Kevin McFeeley, RightNetwork's president.

"We feel the precedent has been set," he said.

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