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Multinational "food" chain infesting New Zealand

New McDonalds allowed but iconic arches downsized

The McDonalds restaurant chain has won the right to build a new outlet in the Auckland suburb of Balmoral, but only if the 10 metre high golden arches are banned.

From China to America, the golden arches are the global symbol of the biggest fast food chain in the world.

But in Balmoral, the 10 metre arches will be missing - rejected by the Auckland City Council's panel of independent commissioners.

Nathan Inkpen of the Balmoral Community Group says residents are furious over the new McDonalds.

“It’s American multinational corporate '1' Balmoral community '0', we feel sickened by the result,” he says.

McDonalds is hiding their disappointment about losing the arches saying the store will still be popular.

Balmoral is one of 30 new stores McDonalds wants to open in the next three years, with stores said to also go up in Taihape and Gore.

Mr Inkpen says the Balmoral area is inappropriate for the fast food chain.

“It’s our local area, it’s where my kids live, New Zealand's biggest school is here and a walking bus comes down the end of the road – it’s just not the right place for it,” he says.

McDonalds will not be sending in the builders just yet - the Balmoral Community Group is planning an appeal to the Environment Court.

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Added: Jul-28-2009 Occurred On: Jul-28-2009
By: dan_man_
In:
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Tags: New Zealand, McDonalds, junk, junkfood, corporate
Views: 9126 | Comments: 45 | Votes: 0 | Favorites: 1 | Shared: 0 | Updates: 1 | Times used in channels: 1
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